Common Water Savings Misconceptions

Three Products That Won't Reduce Your Water Bill

Facilities managers are routinely sold on products that sound like water savings solutions but do nothing to reduce metered consumption. Here's exactly why — and what the difference looks like on your utility bill.

01
Misconception #1

"A Check Valve Will Reduce Our Water Costs"

What a Check Valve Actually Does

A check valve is a one-way flow control device. Its only function is to prevent backflow — water flowing backward through the pipe. It does not reduce water pressure. It does not reduce water volume. It does not affect what your meter records.

A check valve installed on your supply line will have exactly zero impact on your water utility bill. Your meter will read the same volume before and after installation. This is not a design limitation — it is what the product is designed to do.

The confusion arises because Smart Valve™ is sometimes described as a "flow control valve" — which is accurate but incomplete. The critical difference is that Smart Valve™ uses a patent-protected mechanical hydrodynamic mechanism to maintain upstream pressure, preventing dissolved air from expanding through the water meter. Air entrained in commercial water systems is metered and billed as water — a phenomenon called Phantom Volume. Eliminating Phantom Volume reduces what the meter reads. A check valve does none of this.

What Check Valves Cannot Do
  • Reduce metered water consumption
  • Lower your utility bill
  • Eliminate air from the billing system
  • Provide a written savings guarantee
  • Reduce downstream scaling or mineral buildup
What Smart Valve™ Actually Delivers
  • 15%–35% reduction in metered consumption
  • Written guarantee of ≥15% minimum — every site
  • Savings verified by utility billing data
  • NSF 61 & 372 certified — drinking water safe
Feature
Smart Valve™
Standard Check Valve
Reduces water meter reading
Eliminates air from billing
NSF 61 & NSF 372 certified
Written savings guarantee
≥15% in writing
None
No electricity required
N/A
Zero moving parts / maintenance
Installs right after main shutoff
02
Misconception #2

"Low-Flow Fixtures and Aerators Will Cut Our Commercial Water Bill"

What Low-Flow Fixtures Actually Do

Low-flow showerheads, faucet aerators, and low-flush toilets reduce flow rate at individual fixtures — meaning occupants get less water per minute or per flush. This does create some reduction in consumption at residential scale, which is why municipalities recommend them for household use.

At commercial scale, the math falls apart. A hotel, hospital, or apartment building has thousands of individual fixtures. Retrofitting all of them is expensive, disruptive, and delivers marginal results — typically 5–10% at best, with significant occupant complaints about pressure and experience. For high-volume uses like HVAC cooling towers, laundry, pool fill, and kitchen operations, low-flow fixtures offer zero benefit. These applications consume the bulk of a commercial water budget, and no aerator touches them.

Smart Valve™ installs once on the main supply line and reduces the metered total across every downstream use simultaneously — including HVAC, laundry, pool, and all fixtures — without restricting pressure or flow at any point.

The Commercial Reality
  • HVAC cooling towers: low-flow fixtures don't touch them
  • Laundry operations: no fixture to retrofit
  • Pool fill and backwash: unaffected by aerators
  • Irrigation systems: not fixture-dependent
  • Retrofit cost is high; savings are minimal and unguaranteed
Where Commercial Water Budgets Actually Go
HVAC cooling towers30–40%
Laundry & industrial processes20–30%
Kitchen & food service10–20%
Guest/occupant fixtures (max)15–20%

Low-flow fixtures target the smallest category. Smart Valve™ reduces all categories from one installation.

Feature
Smart Valve™
Low-Flow Fixtures / Aerators
Reduces metered water consumption
Reduces utility bill
Marginal at best
Affects occupant experience
Works on commercial master meter
Covers all downstream uses (HVAC, laundry, pool)
Written savings guarantee
≥15% in writing
None
ROI measurable from utility bill
03
Misconception #3

"A Pressure Reducing Valve (PRV) Will Lower Our Water Bill"

What a PRV Actually Does

A pressure reducing valve (PRV) lowers the water pressure delivered to a building or system. It is a legitimate plumbing device — it protects pipes and fixtures from high-pressure damage and is often required by code in buildings where incoming main pressure exceeds safe operating levels.

However, a PRV does not reduce metered water volume. It reduces pressure — the force at which water arrives — but the same volume of water still flows through the meter. Your utility charges you for volume, not pressure. After a PRV installation, your water bill will be the same.

The misconception is particularly persistent in facilities management because PRV vendors occasionally suggest that lower pressure means less water consumption. This is only partially true: at lower pressure, some fixtures deliver slightly less flow per minute. But the net effect on a commercial water bill is negligible — typically less than 2–3% — and it comes at the cost of reduced pressure throughout the building.

Smart Valve™ addresses a completely different mechanism: air entrainment. Commercial water systems carry dissolved and entrained air that is metered and billed as water. Removing that air reduces what the meter reads — which is what actually appears on your bill.

What PRVs Cannot Guarantee
  • A measurable reduction in your utility bill
  • Any reduction in metered water volume
  • Written savings guarantee of any kind
  • Elimination of air entrainment billing
  • M&V-verifiable results through utility data
The Core Difference

Utility meters measure volume, not pressure. PRVs reduce pressure. Smart Valve™ reduces volume by eliminating entrained air that is metered as water. Only one of these appears on your bill.

Feature
Smart Valve™
Pressure Reducing Valve (PRV)
Reduces metered water consumption
Reduces utility bill
Reduces pressure only (not volume)
Addresses air entrainment billing
Written savings guarantee
≥15% in writing
None
Covers all meter categories simultaneously
ROI measurable from utility bill

Smart Valve™ Is Different in One Specific Way

Every installation comes with a written guarantee of at least 15% reduction in metered water consumption — verified through your utility's own billing data. No other water product in this category offers that.

Real Results
Representing hotels, data centers, multifamily, healthcare, and industrial clients across North America
15%
Guaranteed Minimum Reduction
In writing — every installation
35%+
Peak Verified Savings
Across qualifying facility types